WWF-Singapore is organizing the Earth Hour, the world’s largest environmental grassroots movement, to be held at The Float@Marina Bay on Saturday March 29 at 8:30PM.
They have also announced that the director, producers, and cast of the highly anticipated upcoming motion picture The Amazing Spider-Man 2 will be coming to Singapore to celebrate the event.
Traditionally, the lights out activity has been a symbolic act of one’s commitment to saving the planet and conserving the environment. This year on Saturday March 29, Singapore’s iconic Marina Bay area will be plunged into darkness from 8:30PM to 9:30PM, making this Earth Hour event one of the world’s largest ever.
Considering Singapore’s massive carbon footprint and urban consumption patterns, WWF-Singapore has launched a huge on-the-ground and online campaign for 4 key action initiatives and is urging people to pledge and commit to turning their air-conditioners up by one degree, switch to LED lighting, use fewer plastic bags and take shorter showers.
WWF-Singapore is targeting to collect about 20,000 pledges and is urging the people of Singapore to do their bit by pledging to make this collective effort a success.
A large Sustainable Dance Floor has also been organized; generate energy during Earth Hour 2014. When all the lights go out, the attendees dancing moves will keep the Energy Dance Floor ON!
The aim of the Sustainable Dance Floor is to create awareness about energy production and energy consumption by making it interactive and fun, and relating it on a human scale… People – Planet – Party! The Sustainable Dance Floor has featured at some of the coolest events around the world, including the Olympic Games, The World Expo in Shanghai, and of course Earth Hour!
Another program arranged is the “i Light Marina Bay”; Asia’s only sustainable light art festival that showcases innovative content, the intelligent use of lighting as well as an international line-up of creative talents. Themed Light+heART, the festival this year features 28 innovative and environmentally sustainable light art installations from around the world. The Marina Bay waterfront will be transformed into a magical space of light and colour for the public to celebrate both public spaces and creativity.
In addition to the lights off event, WWF-Singapore has also announced its first crowdfunding project on the Earth Hour Blue platform. The project called Stop the Killing! aims to stop animal trafficking in Southeast Asia.
For more details; please visit the website: http://earthhour.wwf.sg/2014/